Kraft Business Cards
Brown, fibrous, unmistakably real. 18pt recycled kraft with optional white-ink printing.
Kraft Business Cards
Kraft says workshop, small-batch and made-by-hands before anyone reads a single word on it. The stock is a genuinely thick 18pt recycled brown board with visible fibre running through it, an uncoated surface that catches the light unevenly, and a warmth no white card can imitate. Customers pick it up differently — kraft invites a thumb rub in a way coated stock never does.
Printing on brown changes the rules, and it is worth understanding before you design. Standard CMYK ink is translucent, so the brown shows through everything: colours print darker, earthier and softer than they look on your screen, and pale tints largely disappear. Black is the hero here; it sinks into the fibre like a rubber stamp. Photographs are the one thing kraft is genuinely poor at — leave those to coated stocks.
Which is exactly why the white ink option exists. We lay down an opaque white layer that sits on top of the brown rather than soaking into it, so pale logos, reversed type and light illustrations stay bright and legible. You can print white alone for a clean two-tone look, or white plus full colour so light and dark elements both survive. It is the difference between a design that fights the stock and one that uses it.
Available printed on one or both sides, from 100 to 5,000 cards, with optional rounded corners. Because uncoated kraft is unforgiving of heavy solid coverage and hairline reversed type, a human reviews every kraft order specifically against this stock and tells you — before printing — if something will not hold up. Free reprints if the result is not what you expected in the hand.
What people actually print these for
The maker-market card
Candles, soap, ceramics, preserves, coffee. When your whole stall is brown paper and twine, a glossy white card breaks the spell — kraft keeps the story whole.
Hang tags in disguise
Punch a hole, thread twine, and the same card becomes a product tag. One print run doing two jobs is the cheapest kind of clever.
Recipe and care cards
Brew instructions, care advice, a serving suggestion. Kraft makes a set of instructions feel like something worth keeping rather than something to bin.
The refill reminder
Slip one into a candle or coffee order with a reorder code. Brown paper in a brown-paper package feels like part of the product, not an advert stapled on.
Miniature stall signage
Prop one against each product with the name and price handwritten. On a kraft-and-timber stall it reads as part of the display, not an afterthought.
Wholesale order thank-yous
Slip one into every trade box you send a stockist. Shop staff unpacking it are the people who will recommend you to customers all season.
If it's not right, it's free.
Color off? Cut crooked? Doesn't feel right in your hand? One email and we reprint it free — no photo evidence, no return shipping, no debate.


